Global Brand Manager, Budweiser - Soccer
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ABOUT THIS OPPORTUNITY:
In the role you will focus on building out content that will live in the culture and create conversation, specifically related to partnerships within the international soccer community (FA Cup; La Liga; English Premier League; 2022 World Cup planning/execution) as Soccer's popularity grows in the US. How awesome is that? Let's chat for 10 minutes and see if there is fit. |
Jeff Richmond - President
NAFOR Inc. - Executive Recruiting 5700-100 King St. W. Toronto, ON M5X 1C7 ph. 416-238-6400 ph. 1-866-222-6400 jrichmond@nafor.com www.nafor.com www.linkedin.com/in/nafor |
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Job Description:
Whether we’re working on the next Super Bowl integrated campaign for Bud Light, the next experiential Sports immersion for Budweiser or our next Health and Wellness Activation for Michelob ULTRA, we love what we do because at the heart of it we know it’s all about one thing: bringing people together to enjoy a beer and to create unforgettable experiences.
Title: Global Manager, Budweiser (Soccer)
Location: New York City
Overview: This role will be a part of the team dedicated to building a publisher mindset for the Budweiser brand globally. The Global Manager, Budweiser (Soccer) role reports to the Global Director, Budweiser (Content & Community). See Sample Content of the type of work produced.
Responsibilities:
Title: Global Manager, Budweiser (Soccer)
Location: New York City
Overview: This role will be a part of the team dedicated to building a publisher mindset for the Budweiser brand globally. The Global Manager, Budweiser (Soccer) role reports to the Global Director, Budweiser (Content & Community). See Sample Content of the type of work produced.
Responsibilities:
- Focus on building out content that will live in the culture and create conversation, specifically related to partnerships within the international soccer community (FA Cup; La Liga; English Premier League; 2022 World Cup planning/execution)
- Own relationship with global macro influencers in the Soccer space
- Set strategy for local relationships with micro-influencers, to be managed by draftLine (our internal agency)
- Deliver weekly always-on content related to Soccer
- Innovative, entrepreneurial approach
- Experience in digital and influencer marketing
- Subject matter expertise and passion for soccer
- Ability to navigate the soccer ecosystem
- Experience working in international markets
- Deep knowledge about athletes
- True self-starter. ABI is proud of the speed at which our business moves, and we are looking for those who are willing to be a part of our fast-paced environment
- Someone who has delivered exceptional results for their company throughout their career. We are looking for people who can show that their actions have led to impact
- Strong communication and relationship-building skills
- Strong execution orientation and drive